Claus Ebster is the founder and CEO of Market Mentor, a consulting company specializing in shopper marketing, store design and visual merchandising, strategic marketing, as well as marketing research.
Claus Ebster is also an Associate Professor in the Department of Marketing at the University of Vienna. He is also a faculty member at the Medical University of Vienna, Webster University, Lauder Business School, University of Applied Sciences Burgenland as well as other institutions of higher education. He has authored numerous scholarly articles on consumer behavior and marketing psychology and books on marketing research, store design and academic research.
He studied Business Administration, Communication Sciences and Marketing Communication at Northwestern University in Illinois, Fordham University in New York, Vienna University of Economics and Business Administration, as well as the University of Vienna. After completing his PhD in 2000, he received postdoctoral qualifications for Business Administration (Habilitation) at the University of Vienna in 2007.